Friday, February 12, 2016

Fantasy Box Office: February 12-14

DEADPOOL
Cost: 811 FML Bucks
Estimate: $85.2 million
A $12.7 million Thursday night will excite those who are thinking a $100 million 4-day but I'm not buying it.  It's still an 'R' rated comic book movie on Valentine's Day weekend.  It will still be successful & be in contention for the Bonus.

ZOOLANDER 2
Cost: 238 FML Bucks
Estimate: $28 million
The sequel a few of you have been waiting 15 years for.  Can it overcome the negative reviews and the possible babysitter shortage for the 40-something fans of the original?  Could hit low 30’s & win the bonus or could miss $20 completely.

HOW TO BE SINGLE
Cost: 198 FML Bucks
Estimate: $23 million
Here’s something unique: an ‘R’ rated raunchy comedy targeted at women.  With the Valentine’s Day release, this should do well, possibly very well.  Will compete for the Bonus but will fall short.

KUNG FU PANDA 3
Cost: 190 FML Bucks
Estimate: $17.259 million
No matter how much I advocate for people to go see this, they don’t go.  Now, I’m seeing some say KFP3 will make more this 4-day weekend than it did last weekend.  I think those people are nuts.

HAIL, CAESAR!
Cost: 79 FML Bucks
Estimate: $6.8 million
A 'C-' Cinemascore spells doom for the Coen Brothers.

STAR WARS: THE FORCE AWAKENS
Cost: 53 FML Bucks
Estimate: $5.02 million
Might be the last weekend for this to be readily available.  DEADPOOL will hurt this, but by how much?
 
THE REVENANT
Cost: 52 FML Bucks
Estimate: $4.579 million
It's still Awards Season & this could surprise but I think this has run its course.

THE CHOICE
Cost: 37 FML Bucks
Estimate: $4.5 million
A 'PG-13' romance on Valentine's Day weekend?  Destined to win the Bonus.

PRIDE AND PREJUDICE AND ZOMBIES
Cost: 33 FML Bucks
Estimate: $3.212 million
Second weekend of horror mashups are historically disasters.  History won't change this time either.

RIDE ALONG 2
Cost: 33 FML Bucks
Estimate: $3.01 million
If adults want a laugh, they have a new option.  Let the disappointment continue.

THE FINEST HOURS
Cost: 32 FML Bucks
Estimate: $2.896 million
A nice movie if your grandparents go out on V-Day.  What a disappointment.

THE BOY
Cost: 31 FML Bucks
Estimate: $1.796 million
Horror movies on V-Day weekend?  A Christmas movie would do better.

DIRTY GRANDPA
Cost: 28 FML Bucks
Estimate: $2.444 million
Raunchy Spring Break comedies won't do well either.

THE 5TH WAVE
Cost: 25 FML Bucks
Estimate: $2.263 million
Nor will mediocre Young Adult adaptations.

13 HOURS
Cost: 18 FML Bucks
Estimate: $1.568 million
It's still a political season so this could still do decent business, but this has already been rejected by most audiences.

My Cineplex
            Valentine’s Day has been dominated by movies for women for years.  And this year will be no different.  And I’m going all in on the ladies at the box office.  I need to make a move and this is my attempt.



HOW TO BE SINGLE x4, THE CHOICE x4
Total Cost: 940 FML Bucks
Estimate After Bonus: $118 million

As always,

Good Luck & Buy a Winning Ticket!

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